M & A in the marketing services sector

Peter Linnell's picture

One of the consequences of the failed Omnicom/Publicis merger is increased M & A activity at the SME level. This is psarticularly the case for Publicis which wants to increase revenues generated from "digital" businesses considerably over the next 24 months.


Jorg Borgwardt's picture

Good prediction given the recent news that Pubclicis bought a share in Arcade a 100 people strong digital agency with offices in Shanghai, Tokyo and Jakarta.

By Jorg Borgwardt